#SELLOUT
DON'T FIGHT IT
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Brooklyn

 

WILLIAMSBURG, BROOKLYN

January 2014

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IT'S NOT AN ART SHOW, IT'S ART.

This week-long art event helped 4 brands access the badass consumers they want most by showcasing the talents of 16 New York artists to capitalize on the mutual need for exposure so that everyone benefits.

#SELLOUT BK redefined selling brands with an artist showcase inspired by the brands; with open access and refreshments for the public, all free of charge. With 2 opening parties, over 60 pieces of artwork inspired by the participating brands, a live feed of all social media posts on the wall, artists who received 100% of their sales (giving the brands some street cred for supporting the artist community), and tons of surprise live art-experiences at the show, #SELLOUT received tons of press and over 2,000 Millenials RSVPed & attended, with a line down the block the entire Friday night opening. 

See all the press

 
 

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In partnership with TINT

All social media posts of the event were projected live onto the gallery wall in real time

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